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High Search Engine rankings are available to you.
With SEO you can have more visits, more prospects, and more customers.
Get found on the search engines when your keywords are used.
Where do your new visitors come from?
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Search engine optimization (SEO) is an important area of interest for all webmasters. You may have the best product, and the nicest looking web site, but, if your page does not get many visits, you are missing out on the returns you have worked so hard for.
With good SEO, you can move your listing on the search engines up to the first page, the top 10, or even the top 3. Where are you now?
A good SEO company can help your website be more productive.
There are many aspects to SEO. To present just a few:
SEO Page Content
Your page needs to have good content. The search engines look for the content (words) on your page. Images may be appealing to a person viewing your site, but the search engine robots are not impressed. They look for text (pertinate to your keywords). You need to design your pages for both the human viewer as well as for the search engine robots.
For the search engine robots, you need to have your keywords used throughout your page. Looking at this site, how many places do you see the word "SEO". Put your mouse over the image(s) and links also.
Your content also consist of your page URL, title, keywords, description, and tags on your images, and links.
Check your page at SpiderTest
You need to have one way incoming links that are using keywords like your page. Before the search engines would give you points for any incoming link, but now, they don't really like reciprocal links, but do like one way links from pages having the same keywords as your page.
The search engines like the incoming link to come from a page that has a theme (keywords) like your page. It does not have to be the theme of their whole site, just the page linking in to yours. A good resource is: SEO Algorithm
Search Engines ( SE ) Entry Page
If your main page is all graphics (flash), you can create a SE entry page, that is text based (to communicate to the SE robots). This page is where you will use your keywords throughout the page. This will then be the page that will be listed high on the search engines. It must of course have links into your main site.
Clicks from search engines ( SEO )
You need clicks to your page through the search engines. When someone using a search engine, clicks on the link to your page, the SE counts that as a page of interest. They also count points for how long the person stays on your page, as someone will stay on an interesting page longer. A good resource is:
SEO Algorithm
When building a new web site, follow these steps:
- Chose your keywords. Ask friends to help. 2 heads are better than 1.
- Register a domain that uses the main keywords. Separate the keywords with - (not more than 2 - though)
- Put content in your main page (or SE entry page) using the keywords.
- Register your page with the major SEs (a good resource is: Submit Express ), or get some inbound links ( a good resource is: SEO Algorithm ) . In a few weeks you will be listed on the search engines. You foundation is built, now work on the optimization.
SEO Time Line
SEO is not an overnight thing. It takes weeks, to start seeing results, and months to get to your goal. If you are starting a new site, make the main page or SE entry page first, with good content. Initiate your SEO on that page early. By the time your site is complete, you will already be a step ahead on your search engine traffic.
Key Words for High SEO
Even though most major search engines no longer place much/any use of the meta tag keywords, your keywords are still very important to be chosen and used throughout your page. The major search engines now look at your keywords throughout your page rather than in the meta tag. Take time to pick your keywords. What would your prospective viewer search for? If most of your business is geographic, then make sure to use the words to match (city, state). Use your main keywords 4-6 times in the body of your page, and use your minor keywords 2-3 times. You should have one keyword that is unique to your site. It could be your domain name, or a password type word (z4x2v9). This will be useful for SE clicks. The explanation is complex, just trust me on this.
Use your keywords throughout the page to get High SEO Ranking
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